{"product_id":"scruples-true-integrity-creme-color-neutral-warm-series","title":"Scruples True Integrity Creme Color - Neutral Warm Series","description":"\u003cdiv class=\"large-row large-row-under  product-description__no-expand\"\u003e\n\u003cdiv class=\"rte rte--expanded-images clearfix row tab-content tab-content--active  product-description__no-expand\" id=\"tab1\"\u003e\n\u003cp\u003eA low-ammonia permanent and demi-permanent creme hair color system.net wt 2.05 oz (58.2g) (60ml)\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA low-ammonia permanent and demi-permanent creme hair color system.\u003c\/li\u003e\n\u003cli\u003eCreates beautiful, rich looking shades and fashion forward color.\u003c\/li\u003e\n\u003cli\u003eProvides expert gray coverage.\u003c\/li\u003e\n\u003cli\u003eLeaves hair with an opalescent finish.\u003c\/li\u003e\n\u003cli\u003eLow ammonia; less than 1% when mixed.\u003c\/li\u003e\n\u003cli\u003eTrue to level, true to swatch.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\u003cstrong\u003eNOTE:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eColors displayed on website may vary due to a number of factors including, but not limited to; monitor resolution settings, lighting, etc\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 data-start=\"276\" data-end=\"342\"\u003eFAQ \u003c\/h2\u003e\n\u003cp data-start=\"344\" data-end=\"843\"\u003e\u003cstrong data-start=\"344\" data-end=\"417\"\u003eQ: What is Scruples True Integrity Crème Color — Neutral Warm Series?\u003c\/strong\u003e\u003cbr data-start=\"417\" data-end=\"420\"\u003eA: The Neutral Warm Series is part of the True Integrity (Opalescent) Crème Colour system — a \u003cstrong data-start=\"514\" data-end=\"583\"\u003elow-ammonia permanent (or demi-permanent, depending on developer)\u003c\/strong\u003e hair-color line. The “Neutral Warm” shades (e.g. 4NW, 5NW, 6NW, 7NW, 8NW, 9NW, etc.) are formulated to deliver \u003cstrong data-start=\"695\" data-end=\"767\"\u003enatural-to-warm brown\/blonde tones with balanced warmth and softness\u003c\/strong\u003e, offering a versatile, wearable look. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"845\" data-end=\"913\"\u003e\u003cstrong data-start=\"845\" data-end=\"906\"\u003eQ: What are the key features and benefits of this series?\u003c\/strong\u003e\u003cbr data-start=\"906\" data-end=\"909\"\u003eA:\u003c\/p\u003e\n\u003cul data-start=\"914\" data-end=\"1864\"\u003e\n\u003cli data-start=\"914\" data-end=\"1098\"\u003e\n\u003cp data-start=\"916\" data-end=\"1098\"\u003eLow-ammonia formula (less than 1% when mixed) — gentler on hair and scalp than high-ammonia dyes, helping preserve hair health while coloring. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1099\" data-end=\"1264\"\u003e\n\u003cp data-start=\"1101\" data-end=\"1264\"\u003eProvides expert grey \/ white-hair coverage — suitable even for clients needing dependable coverage with warm-toned results. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1265\" data-end=\"1504\"\u003e\n\u003cp data-start=\"1267\" data-end=\"1504\"\u003eProduces an “opalescent finish”: the system gives the reflection of a translucent dye with the coverage of an opaque — meaning hair has rich pigment deposit \u003cem data-start=\"1424\" data-end=\"1429\"\u003eand\u003c\/em\u003e luminous, multi-dimensional shine. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1505\" data-end=\"1696\"\u003e\n\u003cp data-start=\"1507\" data-end=\"1696\"\u003eTrue-to-level \u0026amp; true-to-swatch calibration — stylists can reliably anticipate the outcome based on shade chart, improving consistency across clients. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1697\" data-end=\"1864\"\u003e\n\u003cp data-start=\"1699\" data-end=\"1864\"\u003eSmooth, creamy consistency mixing — makes application more controlled and even, reducing patchiness and improving saturation. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1866\" data-end=\"1957\"\u003e\u003cstrong data-start=\"1866\" data-end=\"1926\"\u003eQ: What shades are available in the Neutral Warm Series?\u003c\/strong\u003e\u003cbr data-start=\"1926\" data-end=\"1929\"\u003eA: Typical shades include:\u003c\/p\u003e\n\u003cul data-start=\"1958\" data-end=\"2439\"\u003e\n\u003cli data-start=\"1958\" data-end=\"2031\"\u003e\n\u003cp data-start=\"1960\" data-end=\"2031\"\u003e4NW – Medium Neutral Warm Brown \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003ca href=\"https:\/\/reliablebeautysupply.com\/products\/scruples-true-integrity-creme-color-neutral-warm-series?utm_source=chatgpt.com\" rel=\"noopener\" alt=\"https:\/\/reliablebeautysupply.com\/products\/scruples-true-integrity-creme-color-neutral-warm-series?utm_source=chatgpt.com\" class=\"flex h-4.5 overflow-hidden rounded-xl px-2 text-[9px] font-medium transition-colors duration-150 ease-in-out text-token-text-secondary! bg-[#F4F4F4]! dark:bg-[#303030]!\" target=\"_blank\"\u003e\u003cspan class=\"relative start-0 bottom-0 flex h-full w-full items-center\"\u003e\u003cspan class=\"flex h-4 w-full items-center justify-between\"\u003e\u003cspan class=\"max-w-[15ch] grow truncate overflow-hidden text-center\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1958\" data-end=\"2031\"\u003e\n\u003cp data-start=\"1960\" data-end=\"2031\"\u003e\u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003ca href=\"https:\/\/reliablebeautysupply.com\/products\/scruples-true-integrity-creme-color-neutral-warm-series?utm_source=chatgpt.com\" rel=\"noopener\" alt=\"https:\/\/reliablebeautysupply.com\/products\/scruples-true-integrity-creme-color-neutral-warm-series?utm_source=chatgpt.com\" class=\"flex h-4.5 overflow-hidden rounded-xl px-2 text-[9px] font-medium transition-colors duration-150 ease-in-out text-token-text-secondary! bg-[#F4F4F4]! dark:bg-[#303030]!\" target=\"_blank\"\u003e\u003cspan class=\"relative start-0 bottom-0 flex h-full w-full items-center\"\u003e\u003cspan class=\"flex h-4 w-full items-center justify-between\"\u003e\u003cspan class=\"max-w-[15ch] grow truncate overflow-hidden text-center\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/span\u003e5NW – Neutral Warm Brown \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2099\" data-end=\"2205\"\u003e\n\u003cp data-start=\"2101\" data-end=\"2205\"\u003e6NW – Dark Neutral Warm Blonde \/ Dark Blonde version with warmth \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2206\" data-end=\"2282\"\u003e\n\u003cp data-start=\"2208\" data-end=\"2282\"\u003e7NW – Medium Neutral Warm Blonde \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2283\" data-end=\"2358\"\u003e\n\u003cp data-start=\"2285\" data-end=\"2358\"\u003e8NW – Light Neutral Warm Blonde \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2359\" data-end=\"2439\"\u003e\n\u003cp data-start=\"2361\" data-end=\"2439\"\u003e9NW – Very Light Neutral Warm Blonde \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2441\" data-end=\"2616\"\u003eThis variety lets stylists select a warm \/ natural-looking shade from darker browns through to lighter blondes — depending on client’s starting hair level and desired outcome.\u003c\/p\u003e\n\u003cp data-start=\"2618\" data-end=\"2745\"\u003e\u003cstrong data-start=\"2618\" data-end=\"2688\"\u003eQ: What hair types or client goals is this series best suited for?\u003c\/strong\u003e\u003cbr data-start=\"2688\" data-end=\"2691\"\u003eA: The Neutral Warm Series is ideal for clients who:\u003c\/p\u003e\n\u003cul data-start=\"2746\" data-end=\"3428\"\u003e\n\u003cli data-start=\"2746\" data-end=\"2872\"\u003e\n\u003cp data-start=\"2748\" data-end=\"2872\"\u003eWant \u003cstrong data-start=\"2753\" data-end=\"2804\"\u003enatural-looking warm brown or warm-blonde tones\u003c\/strong\u003e — soft, wearable shades rather than extreme or ash-based results.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2873\" data-end=\"2975\"\u003e\n\u003cp data-start=\"2875\" data-end=\"2975\"\u003eNeed \u003cstrong data-start=\"2880\" data-end=\"2910\"\u003egray \/ white hair coverage\u003c\/strong\u003e but prefer warmth and richness rather than cool or ashy tones.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2976\" data-end=\"3130\"\u003e\n\u003cp data-start=\"2978\" data-end=\"3130\"\u003eHave \u003cstrong data-start=\"2983\" data-end=\"3029\"\u003epreviously processed or color-treated hair\u003c\/strong\u003e, where a low-ammonia color can reduce stress while still giving solid coverage and beautiful tone.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3131\" data-end=\"3271\"\u003e\n\u003cp data-start=\"3133\" data-end=\"3271\"\u003ePrefer \u003cstrong data-start=\"3140\" data-end=\"3169\"\u003eversatile, everyday color\u003c\/strong\u003e — clients who want salon-quality but low-maintenance hair color that remains wearable and timeless.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3272\" data-end=\"3428\"\u003e\n\u003cp data-start=\"3274\" data-end=\"3428\"\u003eAre looking for \u003cstrong data-start=\"3290\" data-end=\"3325\"\u003epredictable, consistent results\u003c\/strong\u003e — especially useful in a salon\/distributor environment where repeatable shade accuracy is important.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"3430\" data-end=\"3599\"\u003e\u003cstrong data-start=\"3430\" data-end=\"3514\"\u003eQ: How should a stylist mix and apply Neutral Warm Crème Color for best results?\u003c\/strong\u003e\u003cbr data-start=\"3514\" data-end=\"3517\"\u003eA: According to the official guidelines: \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003col data-start=\"3600\" data-end=\"4573\"\u003e\n\u003cli data-start=\"3600\" data-end=\"3772\"\u003e\n\u003cp data-start=\"3603\" data-end=\"3772\"\u003eMix \u003cstrong data-start=\"3607\" data-end=\"3660\"\u003e1 part True Integrity color : 1.5 parts developer\u003c\/strong\u003e (e.g. Pure Oxi Creme Developer) for standard permanent color service. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3773\" data-end=\"3959\"\u003e\n\u003cp data-start=\"3776\" data-end=\"3959\"\u003eApply on \u003cstrong data-start=\"3785\" data-end=\"3807\"\u003edry, unwashed hair\u003c\/strong\u003e using a bowl and brush (or appropriate professional applicator) to ensure even saturation from roots to ends. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3960\" data-end=\"4203\"\u003e\n\u003cp data-start=\"3963\" data-end=\"4203\"\u003eProcess per instructions (timing depends on natural hair level, percentage of gray, and desired result). For gray coverage or resistant hair, use developer strength per system’s gray-coverage chart. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4204\" data-end=\"4573\"\u003e\n\u003cp data-start=\"4207\" data-end=\"4573\"\u003eRinse, shampoo with a color-safe shampoo, then follow with a conditioner or treatment to seal in moisture, protect hair integrity, and preserve shine. Because True Integrity includes protective and conditioning ingredients (botanicals, PBX protective complex), this after-care helps maintain hair health and color longevity. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"4575\" data-end=\"4673\"\u003e\u003cstrong data-start=\"4575\" data-end=\"4646\"\u003eQ: What results can clients expect after using Neutral Warm Series?\u003c\/strong\u003e\u003cbr data-start=\"4646\" data-end=\"4649\"\u003eA: Clients can expect:\u003c\/p\u003e\n\u003cul data-start=\"4674\" data-end=\"5180\"\u003e\n\u003cli data-start=\"4674\" data-end=\"4819\"\u003e\n\u003cp data-start=\"4676\" data-end=\"4819\"\u003eRich, warm brown or warm-blonde shades — from deep warm brown to light warm blonde depending on chosen shade — with soft, natural undertones.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4820\" data-end=\"4885\"\u003e\n\u003cp data-start=\"4822\" data-end=\"4885\"\u003eEven, dependable coverage, including on gray or treated hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4886\" data-end=\"5048\"\u003e\n\u003cp data-start=\"4888\" data-end=\"5048\"\u003eHair with shine, depth, and a multi-dimensional, healthy finish — thanks to the “opalescent finish” that balances pigment deposit with light-reflective shine.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"5049\" data-end=\"5180\"\u003e\n\u003cp data-start=\"5051\" data-end=\"5180\"\u003eLong-lasting, wearable color that is easy to maintain — ideal for clients wanting low-maintenance yet salon-quality hair color.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"BSD Products","offers":[{"title":"4NW - Medium Neutral Warm Brown","offer_id":45255451508851,"sku":"SCR8804NW","price":9.57,"currency_code":"USD","in_stock":true},{"title":"5NW - Neutral Warm Brown","offer_id":45255451541619,"sku":"SCR8805NW","price":9.57,"currency_code":"USD","in_stock":true},{"title":"6NW - Dark Neutral Warm Blonde","offer_id":45255451574387,"sku":"SCR8806NW","price":9.57,"currency_code":"USD","in_stock":true},{"title":"7NW - Medium Neutral Warm Blonde","offer_id":45255451607155,"sku":"SCR8807NW","price":9.57,"currency_code":"USD","in_stock":true},{"title":"8NW - Light Neutral Warm Blonde","offer_id":45255451639923,"sku":"SCR8808NW","price":9.57,"currency_code":"USD","in_stock":true},{"title":"9NW - Very Light Neutral Warm Blonde","offer_id":45255451672691,"sku":"SCR8809NW","price":9.57,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/6171\/5571\/files\/NeutralWarmBrown.jpg?v=1784227077","url":"https:\/\/bsdproducts.com\/products\/scruples-true-integrity-creme-color-neutral-warm-series","provider":"BSD Products","version":"1.0","type":"link"}