{"product_id":"scruples-true-integrity-creme-color-blackberry-series","title":"Scruples True Integrity Creme Color - Blackberry Series","description":"\u003cdiv class=\"large-row large-row-under  product-description__no-expand\"\u003e\n\u003cdiv class=\"rte rte--expanded-images clearfix row tab-content tab-content--active  product-description__no-expand\" id=\"tab1\"\u003e\n\u003cp\u003eA low-ammonia permanent and demi-permanent creme hair color system.net wt 2.05 oz (58.2g) (60ml)\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA low-ammonia permanent and demi-permanent creme hair color system.\u003c\/li\u003e\n\u003cli\u003eCreates beautiful, rich looking shades and fashion forward color.\u003c\/li\u003e\n\u003cli\u003eProvides expert gray coverage.\u003c\/li\u003e\n\u003cli\u003eLeaves hair with an opalescent finish.\u003c\/li\u003e\n\u003cli\u003eLow ammonia; less than 1% when mixed.\u003c\/li\u003e\n\u003cli\u003eTrue to level, true to swatch.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\u003cstrong\u003eNOTE:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eColors displayed on website may vary due to a number of factors including, but not limited to; monitor resolution settings, lighting, etc\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-start=\"314\" data-end=\"378\"\u003eFAQ \u003c\/h2\u003e\n\u003cp data-start=\"380\" data-end=\"783\"\u003e\u003cstrong data-start=\"380\" data-end=\"451\"\u003eQ: What is Scruples True Integrity Crème Color — Blackberry Series?\u003c\/strong\u003e\u003cbr data-start=\"451\" data-end=\"454\"\u003eA: The Blackberry Series is a line within Scruples’ True Integrity permanent\/demi-permanent crème haircolor system. It offers rich, fashion-forward shades (violet-red, violet-red-brown, and other “VR\/Blackberry” tones) that deliver vibrant color payoff and a distinctive, fashionable look. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cstrong data-start=\"790\" data-end=\"855\"\u003eQ: What are the main benefits of using the Blackberry Series?\u003c\/strong\u003e\u003cbr data-start=\"855\" data-end=\"858\"\u003eA:\n\u003cul data-start=\"863\" data-end=\"1990\"\u003e\n\u003cli data-start=\"863\" data-end=\"1043\"\u003e\n\u003cp data-start=\"865\" data-end=\"1043\"\u003e\u003cstrong data-start=\"865\" data-end=\"897\"\u003eVivid, fashion-forward color\u003c\/strong\u003e — ideal when clients want richer, more intense violet-red \/ red-brown shades instead of natural neutrals. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1044\" data-end=\"1261\"\u003e\n\u003cp data-start=\"1046\" data-end=\"1261\"\u003e\u003cstrong data-start=\"1046\" data-end=\"1069\"\u003eLow-ammonia formula\u003c\/strong\u003e — the True Integrity system is formulated with less than 1% ammonia when mixed, making it gentler on hair and scalp than traditional high-ammonia dyes.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1262\" data-end=\"1464\"\u003e\n\u003cp data-start=\"1264\" data-end=\"1464\"\u003e\u003cstrong data-start=\"1264\" data-end=\"1299\"\u003eExpert gray\/white hair coverage\u003c\/strong\u003e — even with vivid tones, the Blackberry Series provides reliable coverage for clients with grays or previously colored hair. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1465\" data-end=\"1741\"\u003e\n\u003cp data-start=\"1467\" data-end=\"1741\"\u003e\u003cstrong data-start=\"1467\" data-end=\"1498\"\u003eOpalescent finish and shine\u003c\/strong\u003e — after application, hair reflects richer, deeper pigment and retains shine thanks to Scruples’ “Protective Barrier Complex (PBX®)” and conditioning blend (botanicals + proteins) built into the formula. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1742\" data-end=\"1990\"\u003e\n\u003cp data-start=\"1744\" data-end=\"1990\"\u003e\u003cstrong data-start=\"1744\" data-end=\"1790\"\u003eTrue-to-level \u0026amp; true-to-swatch consistency\u003c\/strong\u003e — the color calibration across the series helps ensure predictable \u0026amp; consistent results, which is especially useful for stylists working with multiple clients. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cstrong data-start=\"1997\" data-end=\"2067\"\u003eQ: What hair types or client needs is this color series ideal for?\u003c\/strong\u003e\u003cbr data-start=\"2067\" data-end=\"2070\"\u003eA: The Blackberry Series is ideal for:\n\u003cul data-start=\"2111\" data-end=\"2672\"\u003e\n\u003cli data-start=\"2111\" data-end=\"2230\"\u003e\n\u003cp data-start=\"2113\" data-end=\"2230\"\u003eClients seeking \u003cstrong data-start=\"2129\" data-end=\"2164\"\u003evibrant, fashion-forward shades\u003c\/strong\u003e (reds, violet-red, red-brown) instead of natural\/neutral tones.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2231\" data-end=\"2356\"\u003e\n\u003cp data-start=\"2233\" data-end=\"2356\"\u003eClients needing \u003cstrong data-start=\"2249\" data-end=\"2284\"\u003egray coverage with bold pigment\u003c\/strong\u003e — for example, clients with grays who want red or violet-based tones.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2357\" data-end=\"2513\"\u003e\n\u003cp data-start=\"2359\" data-end=\"2513\"\u003eStylists offering \u003cstrong data-start=\"2377\" data-end=\"2416\"\u003ecustom, trend-driven color services\u003c\/strong\u003e (creative reds, rich browns, vivid fashion shades) — useful in salons aiming for modern looks.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2514\" data-end=\"2672\"\u003e\n\u003cp data-start=\"2516\" data-end=\"2672\"\u003eClients who want a \u003cstrong data-start=\"2535\" data-end=\"2566\"\u003egentler coloring experience\u003c\/strong\u003e, especially those with previously processed or sensitive hair\/scalp, thanks to the low-ammonia formula.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cstrong data-start=\"2679\" data-end=\"2757\"\u003eQ: How should stylists mix \u0026amp; apply the Blackberry Series for best results?\u003c\/strong\u003e\u003cbr data-start=\"2757\" data-end=\"2760\"\u003eA: Follow these guidelines — based on official instructions for the True Integrity line. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\n\u003col data-start=\"2890\" data-end=\"3859\"\u003e\n\u003cli data-start=\"2890\" data-end=\"3051\"\u003e\n\u003cp data-start=\"2893\" data-end=\"3051\"\u003eMix 1 part color (Blackberry shade) with 1.5 parts developer (use the appropriate volume as per desired lift\/deposit). \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3052\" data-end=\"3174\"\u003e\n\u003cp data-start=\"3055\" data-end=\"3174\"\u003eApply to \u003cstrong data-start=\"3064\" data-end=\"3086\"\u003edry, unwashed hair\u003c\/strong\u003e using bowl and brush to ensure even saturation. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3175\" data-end=\"3355\"\u003e\n\u003cp data-start=\"3178\" data-end=\"3355\"\u003eProcess according to manufacturer’s processing time instructions — checking periodically, especially with vivid or high-pigment shades. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3356\" data-end=\"3546\"\u003e\n\u003cp data-start=\"3359\" data-end=\"3546\"\u003eAfter processing, shampoo with a color-safe or recommended shampoo, then apply a conditioner or treatment to lock in moisture and seal the color. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3547\" data-end=\"3859\"\u003e\n\u003cp data-start=\"3550\" data-end=\"3859\"\u003eFor clients with previously lightened or porous hair, consider prepping hair (e.g. clarifying then conditioning) and using a lower-volume developer to minimize damage and maintain integrity. Many professionals suggest a pre-service clarification for best penetration. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003cspan class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"3866\" data-end=\"3962\"\u003e\u003cstrong data-start=\"3866\" data-end=\"3935\"\u003eQ: What results can clients expect after using Blackberry Series?\u003c\/strong\u003e\u003cbr data-start=\"3935\" data-end=\"3938\"\u003eA: Clients should see:\u003c\/p\u003e\n\u003cul data-start=\"3963\" data-end=\"4598\"\u003e\n\u003cli data-start=\"3963\" data-end=\"4107\"\u003e\n\u003cp data-start=\"3965\" data-end=\"4107\"\u003e\u003cstrong data-start=\"3965\" data-end=\"4013\"\u003eRich, saturated violet-red \/ red-brown tones\u003c\/strong\u003e with vibrant color payoff — ideal for fashion-forward clients or those seeking bold shades.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4108\" data-end=\"4182\"\u003e\n\u003cp data-start=\"4110\" data-end=\"4182\"\u003e\u003cstrong data-start=\"4110\" data-end=\"4132\"\u003eGood gray coverage\u003c\/strong\u003e while maintaining vividness and depth of color.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4183\" data-end=\"4301\"\u003e\n\u003cp data-start=\"4185\" data-end=\"4301\"\u003e\u003cstrong data-start=\"4185\" data-end=\"4225\"\u003eHealthy-looking shine and smoothness\u003c\/strong\u003e, thanks to the conditioning agents and protective complex in the formula.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4302\" data-end=\"4434\"\u003e\n\u003cp data-start=\"4304\" data-end=\"4434\"\u003e\u003cstrong data-start=\"4304\" data-end=\"4336\"\u003eLong-lasting color retention\u003c\/strong\u003e with consistent tone and minimal fading (provided proper aftercare and color-safe maintenance).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4435\" data-end=\"4598\"\u003e\n\u003cp data-start=\"4437\" data-end=\"4598\"\u003e\u003cstrong data-start=\"4437\" data-end=\"4460\"\u003ePredictable results\u003c\/strong\u003e — because the system is calibrated “true to level \u0026amp; true to swatch,” clients\/stylists can expect reliable outcomes across applications.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"BSD Products","offers":[{"title":"3VR - Dark Violet Red Brown","offer_id":45255453802611,"sku":"SCR8803VR","price":9.57,"currency_code":"USD","in_stock":true},{"title":"4VR - Medium Violet Red Brown","offer_id":45255453835379,"sku":"SCR8804VR","price":9.57,"currency_code":"USD","in_stock":true},{"title":"5VR - Violet Red Brown","offer_id":45255453868147,"sku":"SCR8805VR","price":9.57,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/6171\/5571\/files\/BLACBERRY.jpg?v=1784227087","url":"https:\/\/bsdproducts.com\/products\/scruples-true-integrity-creme-color-blackberry-series","provider":"BSD Products","version":"1.0","type":"link"}